The goal of the research group ‘GESTE’ (Water Management for a Society in Ecological Transition) is to bring together researchers in management sciences and companies, with a view to advancing knowledge of water consumption. The aim is to understand perceptions, uses, and practices in the private domain, in order to encourage sobriety at an individual consumers' level. In addition, it will involve experimenting with tools and solutions to encourage sobriety in water consumption and to guarantee better water governance within local regions. Main topics: Explore consumption practices and behaviors of water sobriety/conservation Identify the determinants of water consumption Understand representations of water Develop a typology of water consumers
individual water consumption, care for commun goods, sobriety, consumption practices.